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Insights on customer success, risk management and business growth.
Stop Chasing Red Flags: Customer Success Needs Distributive Risk Approach
Most Customer Success teams can spot obvious churn risks. A disengaged champion, a sudden drop in product usage, a bad QBR. But here’s...
Xina Seaton
Jul 293 min read
Stop the Churn Band-Aid: The Real Fix for Retention
Most companies think they’re proactive about churn, but they’re not.
Here’s the uncomfortable truth: if you don’t have a defined renewal engagement model, you’re reacting. Even if you’re “watching the health score” or “keeping an eye on the account,” you’re still showing up too late. The real fix for churn starts long before the red flag. It starts with a purposeful, structured renewal lifecycle.
Xina Seaton
Jun 172 min read
Reduce or eliminate customer churn with these 5 strategies
Over the past several decades, I’ve been fortunate enough to be involved with some very successful companies. One of the most important thin
Wayne McCulloch
Mar 30, 20215 min read
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